Deep / R

Data Enabled Platform for Retail (DEEP / R), an AI-based system for digital POP marketing is used for the first time to collect and use detailed data on the actual customer presence in real time. The continuous analysis of this data leads to new insights with which digital content can be better adapted to customer needs and retail locations can be optimized with regard to their efficiency.
 

My Role

I was responsible for the full motion design of the case film. From typography & shape animations to transitions and  layout.

Credits

Agency - Cheil GmbH

Client - Samsung